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about the founder

Barbara DeMore is a retired school administrator living in Sunset Beach, North Carolina. She's 81 years old and enjoys activities such as making cards, reading, and word games. 


Barb was diagnosed with breast cancer in 2001. She had a lumpectomy followed by radiation treatment. After 6 weeks of radiation, she was certified cancer-free. 


Eight years later, in 2009, Barb was on her way to lunch with her grandkids in New Jersey when she received a call—doctors had found more cancer. She received a double mastectomy and underwent 8 months of treatment, which included chemotherapy and radiation.


Throughout her entire cancer journey, Barb received incredible amounts of support from her friends and family and she was filled with a desire to pay it forward and give the same support to other people. So, with the help of her friend Jane Moore, she reached out to her community and started her support group with 6 or 8 people. They started as a breast cancer support group, but have since expanded to help people with all kinds of cancer. 

about the group

The Pink Ladies are a cancer support group based in Sunset Beach, North Carolina. Members include cancer survivors, patients, and other individuals who want to help their family, friends, and community members through their cancer journey. 

In addition to offering physical and emotional support to cancer patients and their families, the group contributes financially to numerous local organizations that support cancer research and cancer patients.

We meet on the first Thursday of every month at 11 AM at Sandpiper Bay Golf & Country Club. Anyone is welcome to attend.

The Pink Ladies also collaborates with other local organizations.


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